Empowering the Change - Makers of our Time
BACKGROUND
They say millennials are #temperamentalbrats #boredAF #vain #privileged #selfabsorbed #internetjunkies because their generation grew up on the internet. But is it really the internet’s fault? Before the millennials, never has a generation been more: Connected to a vast repository of knowledge and ideas —Empowered to voice out their opinions.
CHALLENGE
We set to prove #haters wrong BY EMPOWERING THE YOUTH TO BECOME THE CHANGEMAKERS OF THE DIGITAL AGE.
CONCEPT
#STARTNOW Leadership Summit. The first digital youth leadership congress. First, we went to schools nationwide asking the youth: “What would you like to #STARTNOW” to make a difference in the digital age?” Then, we invited our young CHANGEMAKERS to a gathering where they got to meet young influencers — digital creators who were starting the change they wanted for the world through various apps and programs to transform, level up and influence their lives.